Most PrestaShop stores have analytics installed, but here’s the problem: having tracking and having tracking that actually improves your ROAS are two completely different things. I’ve audited hundreds of PrestaShop stores, and the ones with broken or incomplete analytics are leaving money on the table every single day. Last month, I worked with a store…
Category: PrestaShop Tutorials (page 1 of 14)
Let’s be honest: running a PrestaShop store in 2026 without proper tracking is like trying to drive with your eyes closed. You might get somewhere, but you’ll probably crash along the way. I recently worked with a store owner who was spending thousands on ads but couldn’t figure out why their numbers never added up….
If your PrestaShop store isn’t ranking or converting in 2025, you’re probably making one of the same SEO mistakes hundreds of other shop owners make. The good news: most PrestaShop SEO issues are fixable, even without heavy budgets or technical experts. Below, we unpack the top PrestaShop SEO errors, actionable improvements for product and category…
Is your PrestaShop store taking too long to load? You’re not alone—and you might be losing sales every second it does. Online shoppers today expect instant experiences. If your store lags even by a second, potential customers may click away and never return. The good news? A slow PrestaShop store isn’t a dead-end—it’s fixable. In…
Looking to increase your PrestaShop sales without blowing your budget? This guide dives into high-impact, low-cost strategies—from conversion rate optimisation (CRO) and user behaviour analytics to product page tweaks and checkout improvements. Learn how to boost revenue with proven UX upgrades, essential PrestaShop modules, and smart SEO moves—without relying heavily on ads. Whether you’re a…
Artificial Intelligence (AI) is rapidly transforming the way online shoppers discover and interact with e-commerce stores. From AI-driven search engines to chat-based shopping assistants, your store’s content is no longer just being read by humans; powerful language models are processing it. This shift introduces a new challenge: How do you control what AI tools can…
Upgrading to PrestaShop 9 doesn’t have to mean downtime or lost sales. This practical guide shows you how to migrate your store seamlessly, while keeping it online and preserving your SEO. Learn why upgrading is essential, what to prepare beforehand, and how to execute a zero-downtime strategy step by step. We also cover common pitfalls,…
In today’s competitive e-commerce world, customers want more than just great products — they demand clarity and speed. One of the most powerful ways to boost conversions and earn customer trust in your PrestaShop store is by displaying real-time delivery estimates. This article explores everything you need to know about showing delivery estimates in PrestaShop,…
The wait is finally over! PrestaShop 9, the latest version of the powerful open-source eCommerce platform, has officially launched in 2025—and it brings with it a suite of robust features and performance enhancements designed to take online stores to the next level. Whether you’re a merchant looking to upgrade or a developer seeking more flexibility,…
When it comes to building a flexible, powerful, and scalable online store, PHP shopping cart systems continue to lead the way in 2025. Despite the rise of SaaS eCommerce builders and headless stacks, open-source PHP platforms remain a top choice for developers and business owners looking for more control, better customisation, and long-term cost-efficiency. So,…
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